The Blog of Babel

This site sits on the crossroads of Languages, Linguistics, Social Media Market Engagement, Marketing Strategy, Innovation Strategy, Creativity Theory, Ancient Mythology & Egyptology. Its a very small crossroads in the middle of cyberspace - so stay for a while - pull up a chair and coffee. 

5 things stopping your website from growing | Psychology for Marketers

Link to article

This is a great article to review and to decide whether your website is effective at capturing visitors from the landing page.

I think that the most important point in this article is #3 - You're asking for too many things. Some websites are overly complex and basically look as if they've pasted the entire sitemap over the homepage. Websites like mailchimp.com does a great job at keeping things simple and being smart & adaptive at offering you links to click only when they are relevant. 

If you follow a few of these rules you will be sure to lessen your bounce rate.